Cookie Policy
This Cookie Policy explains how we use cookies and similar tracking technologies on our online gaming platform. By continuing to use our services, you acknowledge and consent to our use of cookies as described in this policy. This document was last updated on 28 January 2026 and applies to all users accessing our platform from the United Kingdom.
What Are Cookies
Cookies are small text files that are stored on your device when you visit our website or use our gaming applications. These files contain information that allows us to recognise your device and remember certain information about your preferences and actions. Cookies serve various purposes, from essential website functionality to providing personalised gaming experiences and targeted promotional content.
Similar technologies include web beacons, pixel tags, local storage objects, and session replay tools. These technologies work alongside cookies to enhance your gaming experience, improve our services, and ensure compliance with UK gambling regulations and data protection requirements.
Types of Cookies We Use
We utilise several categories of cookies and tracking technologies to deliver our online gambling services effectively:
| Cookie Type | Purpose | Duration | Examples |
|---|---|---|---|
| Strictly Necessary | Essential for website operation, security, and regulatory compliance | Session or up to 1 year | Authentication, payment processing, age verification |
| Functional | Remember your preferences and enhance user experience | 30 days to 2 years | Language settings, game preferences, deposit limits |
| Analytical | Understand user behaviour and improve our services | 13 months to 2 years | Google Analytics, game performance metrics, session tracking |
| Marketing | Deliver targeted advertisements and promotional content | 30 days to 1 year | Facebook Pixel, promotional tracking, affiliate referrals |
Purpose of Cookie Usage
Our use of cookies serves multiple legitimate purposes within the online gambling environment. These technologies enable us to maintain secure gaming sessions, prevent fraudulent activities, and ensure compliance with UK Gambling Commission requirements. We track player behaviour patterns to identify potential problem gambling indicators and implement appropriate responsible gaming measures.
- Account security and authentication verification
- Age verification and regulatory compliance monitoring
- Payment processing and transaction security
- Game performance optimisation and fair play assurance
- Responsible gambling tool implementation and tracking
- Customer support enhancement and query resolution
- Marketing communication personalisation and effectiveness measurement
- Website functionality improvement and error prevention
Third-Party Cookies
We work with various third-party service providers who may place cookies on your device when you use our platform. These partners include payment processors, game developers, analytics providers, and advertising networks. Each third party operates under their own privacy policies and cookie practices.
Major third-party cookie providers include Google Analytics for website performance analysis, Facebook and other social media platforms for targeted advertising, payment gateway providers for secure transaction processing, and game software suppliers for delivering slot machines and casino games. We regularly review our third-party partnerships to ensure they meet UK data protection standards and gambling industry requirements.
Cookie Management and Control
You have several options for managing cookies on our platform. Our cookie consent banner allows you to accept or reject non-essential cookies when you first visit our website. You can modify your cookie preferences at any time through your account settings or by accessing our cookie preference centre available in the website footer.
For granular control, you can manage cookies through your browser settings. However, please note that disabling certain cookies may impact your gaming experience and access to specific features. Essential cookies cannot be disabled as they are necessary for basic website functionality and regulatory compliance.
Browser Cookie Settings
Most web browsers automatically accept cookies, but you can modify these settings according to your preferences:
- Google Chrome: Navigate to Settings > Privacy and Security > Cookies and other site data. Select your preferred cookie handling option and manage site-specific permissions.
- Mozilla Firefox: Access Options > Privacy & Security > Cookies and Site Data. Choose your cookie acceptance level and configure exceptions for specific websites.
- Safari: Go to Preferences > Privacy > Manage Website Data. Control cookie storage and cross-site tracking prevention settings.
- Microsoft Edge: Visit Settings > Cookies and site permissions > Cookies and site data. Adjust cookie blocking levels and manage stored data.
- Opera: Navigate to Settings > Advanced > Privacy & Security > Cookies. Configure cookie acceptance and deletion preferences.
Data Retention and Storage
Cookie data retention periods vary based on the type and purpose of each cookie. Session cookies are automatically deleted when you close your browser, while persistent cookies remain on your device for predetermined periods ranging from 24 hours to two years. We regularly review and purge expired cookie data in accordance with UK data protection legislation.
Analytical cookies typically persist for 13-24 months to provide meaningful insights into user behaviour trends. Marketing cookies generally have shorter lifespans of 30-90 days to ensure promotional relevance. Functional cookies may be retained longer to maintain your preferences across multiple gaming sessions.
Legal Basis and Compliance
Our cookie usage complies with the UK Privacy and Electronic Communications Regulations (PECR), General Data Protection Regulation (GDPR), and Data Protection Act 2018. For strictly necessary cookies, we rely on legitimate interests as our legal basis. Non-essential cookies require your explicit consent, which you can withdraw at any time.
We maintain detailed records of cookie consent and regularly audit our practices to ensure ongoing compliance with evolving UK privacy legislation. Our approach balances user privacy rights with the operational requirements of providing regulated online gambling services.
Contact Information and Updates
This Cookie Policy may be updated periodically to reflect changes in our practices, technology, or legal requirements. We will notify users of significant changes through our website and direct communications where appropriate. The current version is always available on our website with the latest revision date clearly displayed.
If you have questions about our cookie practices, wish to exercise your data protection rights, or need assistance managing your cookie preferences, please contact our Data Protection Officer through the contact information provided in our Privacy Policy. We are committed to addressing your concerns promptly and transparently while maintaining the highest standards of data protection in the online gambling industry.
